3D Mapping / Immersive Event / 360° Projection

Circus — 3D Mapping Event Show Experience

A 360° immersive 3D projection mapping show that transformed a banquet hall in Dnipro into a living digital circus with animated characters, geometric transformations and multi-surface projections.

Client EDS Group
Service 3D Mapping / Installation
Period August 2020
Format 360° immersive projection show
Location Lucia Banquet Hall, Dnipro
Runtime Looped throughout the event
Project Overview

A banquet hall transformed into a living circus without physical decorations.

EDS Group needed to create a festive immersive experience that would turn a regular banquet space into a theatrical circus environment.

The goal was to build a full 360° 3D mapping experience that supported the event atmosphere, surprised guests throughout the evening and made the space itself part of the show.

Instead of relying on large physical set pieces, the project used projection, animation and illusion to reshape walls, columns, niches and decorative surfaces into a continuous digital performance.

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The Challenge

The projection had to work across a complex room, not a clean stage screen.

The venue had non-standard architecture: columns, niches, decorative ledges, multi-level surfaces and real interior elements that interrupted the projection field.

Televisions and physical objects inside the projection zones required separate masking so they would not break the illusion of a continuous circus world.

The content also had to look convincing from multiple guest viewpoints, while keeping the light intensity and scene dynamics balanced so the projections enhanced the banquet atmosphere without overwhelming conversations.

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Creative Direction

The room became a digital circus where light and illusion performed the show.

The creative direction combined the atmosphere of classic circus, theatrical magic and modern immersive projection. The space gradually came alive through hypnotic patterns, circus tent motifs, surreal characters, animals and animated scene transitions.

The key wow moment was the appearance of a photoreal elephant inside the projection space, creating the illusion that it was standing in the hall among the guests.

What We Created

A continuous 360° projection show that turned architecture into performance.

Deliverables
  • 360° immersive 3D projection mapping show
  • Looped visual content for the full event duration
  • Animated circus characters, elephants, strongmen and surreal scenes
  • Geometric transformations, light effects and story transitions
  • Content adapted to walls, niches, columns and multi-surface architecture
Production scope
  • Storyboard
  • Animatic
  • 3D animation and motion design
  • Projection mapping adaptation
  • Compositing
  • Multi-projector synchronization and onsite setup
Process

A spatial production pipeline built around the room, not around a flat screen.

01

Storyboard

The circus world, scene order and emotional rhythm of the event atmosphere were mapped first.

02

Animatic

Visual pacing and key transitions were tested before full scene production.

03

Content Production

Characters, animals, circus scenes, geometric effects and animated transitions were created.

04

Spatial Adaptation

The show was adapted to room geometry, projection zones, physical obstacles and multiple viewpoints.

05

Onsite Setup

Multi-projector synchronization, mapping alignment and final technical checks were completed in the venue.

Technical Execution

The technical core was preserving immersion across a room full of architectural interruptions.

The biggest challenge was the venue geometry. Televisions, niches, columns, ledges and architectural transitions broke the continuity of the projection surface.

The team created complex masks and adapted animation for different viewing angles so the illusion would hold not only from one ideal position, but from multiple guest locations inside the hall.

Projection intensity and animation dynamics were balanced carefully so the content supported the banquet atmosphere without distracting guests from communication.

The production used Unreal Engine, Adobe After Effects, Resolume Arena, a 3D animation pipeline, multi-projector synchronization and an ILS-3Dm video server.

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Production Notes

Pre-tests and a digital room model helped protect the illusion before onsite projection.

  • Creative Director
  • Art Director
  • Project Manager
  • 3D Motion Designer
  • Projection Mapping Artist
  • Technical Director
  • Compositing Artist
  • Animation Specialist
  • On-site Projection Engineer
  • Sound & Show Integration Team

The project included about 1–2 revision rounds. Risks were controlled through projection pre-tests, a digital model of the room and content checks from different viewing positions before installation.

Client Feedback
“The space literally came alive and became part of the show — guests were impressed by how an ordinary hall turned into its own world.”
Outcome

A banquet space became a fully immersive circus environment for the entire evening.

The project was implemented as a full 360° 3D mapping experience across multiple projection zones, integrated into the architecture of the whole space.

The banquet hall was transformed into a themed circus environment without physical reconstruction or large-scale decorations.

Guests actively interacted with the space, photographed and filmed the projections, which naturally generated organic content during the event.

The project also demonstrated how 3D mapping can replace physical decor and create large-scale immersive event scenarios through projection alone.